“We rebranded with Haley before a major market push. Sales collateral, mailers, and our website finally told the same story. Prospects noticed immediately.”
Branded Content — Identity & Design
Look the part — at every touchpoint.
Logo, brand identity, sales collateral, trade show materials, and advertising — everything your team needs to look professional, consistent, and unmistakably yours.
Explore all branded content services
- Sales FunnelMulti-touch outreach that moves prospects to conversation
- HaleyMailDone-for-you email and content on autopilot
- Door OpenersPhysical mail that opens doors digital can't
- Custom DirectMulti-channel campaigns built for your markets
- InsightsYour brand on a publication clients remember
- Identity & DesignVisual identity and collateral that looks the partCurrent page
What's included in Identity & Design
From logo refresh to full brand systems — design support scoped to what your firm needs now.
Identity & Design services include:
- Logo and visual identity development or refresh
- Brand guidelines: colors, typography, and usage rules
- Sales collateral: brochures, one-pagers, and pitch decks
- Direct mail and email template design
- Trade show and event materials
- Advertising creative for print and digital
- Social media template kits
- Ongoing design support for campaigns and launches
Often paired with design work:
- HaleyMail and Branded Content programs using new brand assets
- Staffing Websites built on refreshed identity
- Door Openers and direct mail with updated creative
- Insights Magazine design under new brand standards
- Digital Marketing assets for paid and organic campaigns
Strong design makes every other marketing investment work harder — inconsistent branding is one of the fastest ways to look like every other staffing firm.
Is Identity & Design the right fit?
For firms launching, rebranding, or tired of looking generic next to competitors.
Identity & Design is a great fit if:
- Your logo and collateral haven't been updated in years
- Sales materials look different depending on who made them
- You're merging, rebranding, or entering new markets
- You're investing in content or mail and need cohesive creative
- Trade shows and events are coming up and materials aren't ready
How Identity & Design works
Discovery, concepts, refinement — then rollout across every touchpoint you need.
Swipe to see each step
Design work powers
Identity is the foundation — these programs put your brand to work.
Not sure what you need? Talk to a strategist →
Ready to look like the firm you actually are?
Start with a design consultation. We'll review your current assets, discuss goals, and outline what an identity refresh or collateral package could look like.