Marketing Technology for Staffing Firms

Your website is only as powerful as the technology behind it.

A great-looking site that doesn't capture leads, engage candidates, or give you visibility into what's working isn't doing its job. Haley's marketing technology stack turns your website into a 24/7 sales and recruiting machine — tools built specifically for staffing, integrated with the systems you already use.

Proof and results

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Staffing firms using Haley technology

“Adding the career portal and chatbot to our existing site was like turning on a light switch. We went from manually managing every inquiry to having a system that captures and responds to candidates around the clock.”

— Operations Manager, Regional Staffing Firm

Start with the problem you're trying to solve

Most firms don't need every tool — they need the right ones. Here's how to find your starting point.

Candidates visit our site but don't apply

Problem: Your apply process has too much friction. Candidates land, look around, and leave without starting an application.

Solution: Career Portal Software + AI Chatbot

→ Explore Career Portal→ Explore Chatbot

We have great candidates but can't get them in front of clients

Problem: Your most placeable candidates sit in your ATS without visibility. You're not marketing your talent — you're just hoping clients ask.

Solution: Talent Showcase Software

→ Explore Talent Showcase

We don't know who's visiting our website

Problem: You're getting traffic but have no idea which companies are researching you. Your sales team is missing warm prospects every day.

Solution: IP Lead Tracking

→ Explore Lead Tracking

Our team isn't sharing content consistently on social

Problem: Content marketing only works when it gets distributed. Getting your whole team to post consistently is a coordination problem most firms never solve.

Solution: NetSocial

→ Explore NetSocial

The Haley marketing technology suite

Six tools, one integrated stack. Each works standalone — and works better together.

Career Portal Software

The job board engine that powers high-converting staffing career sites — one-click distribution to 100+ boards, mobile Quick Apply, and automated talent re-engagement.

Recruit Faster · Platform & Tech

Learn more →

Talent Showcase Software

Market your most placeable candidates directly to clients — branded MPC profiles, one-click sharing, and engagement tracking on every view.

Sell More · Recruit Faster

Learn more →

AI Chatbot

24/7 automated engagement for candidates and clients — scripted, live, and AI-powered chat with pre-screening and interview scheduling built in.

Recruit Faster · Platform & Tech

Learn more →

NetSocial

Automated social content distribution across your entire team — approved content library, one-click sharing, and analytics on reach and performance.

Build Your Brand · Platform & Tech

Learn more →

IP Lead Tracking

Identify companies visiting your website even when they never fill out a form — real-time alerts, firmographics, and daily digests for your sales team.

Sell More · Platform & Tech

Learn more →

RogIQ Platform (self-managed)

License RogIQ and run content, campaigns, and workflows yourself — staffing-trained AI without a managed program.

Build Your Brand · Platform & Tech

Learn more →

One stack. Every touchpoint covered.

Each tool solves a specific problem — and when they work together, they cover the entire client and candidate journey.

All six tools are built to integrate with your existing Haley website or work standalone. Most can be added to a site you already have — you don't need a new build to start.

Why staffing firms choose Haley's technology

01

Built for staffing — not adapted from general tools

Every product in our technology suite was designed around the specific workflows of staffing and recruiting firms. Career portals that understand ATS integration. Chatbots that know how to pre-screen candidates. Talent Showcase built around MPC marketing. These aren't general tools with a staffing skin — they're purpose-built.

02

Integrated with the systems you already use

We support 30+ ATS integrations and build our tools to work with the platforms your team already runs. You don't need to rip and replace your tech stack to add Haley's tools — they connect to what's already there.

03

Supported by a team that understands your business

When something breaks or you need to reconfigure a tool, you're not submitting a ticket to a generic help desk. You're working with a team of 50+ staffing marketing professionals who know your industry, your website, and your goals.

What the right tech stack looks like in practice

Result first

Application completion rate increased 67%.

Client

Multi-location light industrial staffing firm

Challenge

High website traffic but very low application volume. Sales team had no visibility into which companies were researching them. Recruiters spending significant time on initial candidate screening calls.

What we did

Added Career Portal Software with Quick Apply to reduce application friction. Deployed AI Chatbot for 24/7 candidate pre-screening and scheduling. Activated IP Lead Tracking to give the sales team daily warm prospect alerts.

Common questions

Structured to support AI search discovery (AEO/AIO).

Do I need a Haley website to use these tools?
No. Most of our tools can be integrated into an existing website regardless of who built it. Career Portal Software, the AI Chatbot, IP Lead Tracking, and NetSocial all work as standalone products. Talent Showcase can be embedded in any site. That said, they perform best when integrated with a Haley website built around the same technology stack.
Which tool should I start with?
It depends on your biggest gap. If you have traffic but low applications — start with Career Portal Software. If you're losing warm leads because you don't know who's visiting — start with IP Lead Tracking. If your recruiters are spending too much time on initial screening — start with the AI Chatbot. We can help you identify the right starting point in a free consultation.
How long does it take to add a tool to an existing site?
Most tools can be added to an existing Haley website within 1–2 weeks. Integration timelines for non-Haley sites depend on the platform and ATS setup — we'll give you a specific estimate after a brief discovery conversation.
What ATS platforms do you integrate with?
We support 30+ integrations including Bullhorn, JobDiva, Avionte, TempWorks, Crelate, and many others. If you use an ATS not on our standard list, contact us — we've built custom integrations for firms with unique setups.
Is the AI Chatbot actually AI, or is it scripted?
We offer both. Scripted chatbots follow a defined conversation flow — ideal for firms that want complete control over the candidate experience. Our AI-powered chatbot uses natural language processing to handle a wider range of candidate questions, pre-screen applicants, and schedule interviews dynamically. We'll recommend the right option based on your volume and complexity.
How does IP Lead Tracking work exactly?
When a company's employees visit your website, their traffic is matched against a database of business IP addresses. You receive alerts showing which organizations visited, which pages they viewed, how long they stayed, and how often they've returned. You won't see individual names — but you will know that Acme Manufacturing spent 12 minutes on your industrial staffing page three times this week.

Not sure which tools belong in your stack?

Tell us about your current setup and your biggest gaps. We'll recommend the right starting point — no overselling, no pressure to buy everything at once.

Talk to Us About Your Tech Stack